19 things that make C2 Melbourne very different from other conferences

In the immortal words of John Cleese, “And now for something completely different…” C2 was born out of a desire to create something that explodes the conference mould. J-F Bouchard, founder and chairman of C2, wrote that the idea behind C2 came in response to the following question: “How can we create the ultimate context […]

Read more

Getting into the labs… and out of your comfort zone

“A desk is a dangerous place from which to view the world” – John le Carré.  Sometimes we hit the wall. It’s normal. Creativity doesn’t dance on command, and unless your last name is Edison or da Vinci, or maybe Branson or Musk, genuinely innovative ideas aren’t always easy to come by. That’s why it’s […]

Read more

Meet Karen Eck: The People of C2

Energy-driven Karen Eck has been known to rollerblade to work and to get the whole office punching above its weight at boxing classes. Once she hopped into a Sonic the Hedgehog costume, simply because someone had to. Running her own PR agency for more than 15 years (with umpteen years in publicity before that), she […]

Read more

Braindating and the modern conference-goer

For some conference attendees, the thought of networking and meeting new people can be more stressful than a high-stakes business presentation. When presented with the opportunity to connect, many people would rather let themselves get sucked into their phone answering emails and messages. Despite their disdain for new introductions, people cite that networking is their […]

Read more

Ideas eat the status quo for breakfast

Why you need to make time for ideation. by JF Bouchard, Chairman, C2 / Co-Founder and Chairman, Sid Lee Everything that is or ever was made by a human started with an idea. All things considered, everything in our lives is human-made and can be traced back to someone who dared to ask “What if?” […]

Read more

9 podcasts to get you into the Ecosystems mindset

In almost three months time, the No. 5 Goods Shed in North Wharf will transform into a creative playground for C2 Melbourne 2017, and excitement on all fronts is mounting. Each year, we choose a different theme to drive our discussions and inspire our participants, and for the first annual C2 Melbourne the overarching theme […]

Read more